Blog

Longtime surfer/shaper Stu Kenson has cemented his place as one of San Diego's most talented and respected custom board builders over the course of the past 4-5 decades.He started doing ding repair at the age of 13, and shaped his first board during the summer of 1971.Stu Kenson has cultivated a dedicated, worldwide following and is know for his performance shortboards, big wave guns, longboards and various other alternative board designs (single, twin fish, twinzer and mid-length board).

We're proud to announce the first of a series of Art Fin collaborations.  Features Artist: Blaze SykaFin Model: JL ThrustersIf you're in the San Diego surf or Art scene you may be aware of Blaze, his art is a new look at the coastal and ocean landscape.Click Here to BUY or check our more of Blaze's artwork HEREBlaze has been features on theinertia.com Here and Here

Dan is the Man(n).  For those of you who don’t know him, he’s one of the designers at Firewire and has shaped boards for Kelly Slater, Michel Bourez, and Kai Lenny as well as NVS team rider Evan Luth.When we last met up I had the pleasure of checking out this beauty Dan shaped for Kai Lenny. He’s responsible for some of the best selling boards from Firewire, such as the Sweet Potato, Baked Potato, Dominator, Chumlee, and a number of others.Dan is particular about the fins he uses.  Prior to this collaboration he used the same set of fins for...

The boardroom show was this past weekend in Del Mar, CA and we had the pleasure to collaborate with Rob Machado for the eco board installation and his boards on display at 760 Glassing.The 6'0" Tom Taylor model was made with recycled Marko EPS, hemp cloth, bio resin and up-cycled baltic birch.Using up cycled baltic birch we hand foiled the 8.5 inch longboard fins that were glassed on.  Using fiberglass scraps we laminated each fin with pictures Rob took during his travels so each fin is unique.One fin was used on the eco board and the remaining 4 were on display...

Luke and the UCSC surf team go to the Surf Ranch NVS: How'd you end up getting invited to the pool?Luke Sampiere: The WSL put together a fantasy league for colleges with surf teams, with the prize for winning was getting to go to the Surf ranchNVS: How many teams were competing?LS: I think 15 or soNVS: How close was the competition for first?LS: It was very close, Berkeley got into an early lead and we slowly came back and only took the the lead in during the quarterfinals of the pipe masters (the last event)NVS: How many people were on the UCSC team?LS: There were over...